(In fact, that’s one more place you can probably find infographics - think about all those educational posters your teacher had hanging up around the classroom.

This way they can make sure that whether they learn best by seeing, reading, or doing, their students will remember all the most important info from the lesson. Because of this, experienced teachers often design their lessons to appeal to all different types of students. Put simply, everyone absorbs information in different ways. And because they can so easily be transformed and used across various platforms - from social media to video to in-person presentation aids - they can help you connect with even more people.īut what does this have to do with content marketing? A lot, actually. Because they use bright colors, bold visuals, and shorter snippets of text, they appeal to visual learners who may not have connected to longer texts. But why? What makes them so great - and how the heck do you start using them yourself? Why Should I Use Infographics?įrom an educational point of view, infographics as a content type have a lot of advantages.

And all over your twitter, instagram, and even facebook feeds? You can probably find them there, too.īut what’s the deal with these things? Sure, brands of all shapes and sizes love to use them, and audiences love to share their favorites. Your favorite educational youtube videos? Also using infographics as a visual aid. Reading the latest blog post from your favorite thought leader? An infographic is there to support the content. Whether you’re a marketing executive, a content creator, or even just an avid media consumer, you’ve probably already noticed: infographics are everywhere these days.

Information list infographic